Consumer behaviour model example

What is an example of the psychological model of consumer behavior?
Psychological or learning model
Most people address their basic needs first, then psychological and self-fulfillment needs.
For example, a hungry person may buy food first before they buy a new hat._{Sep 30, 2022}.
For example, you may have a very positive view of a particular sports car (for example, you believe it performs better than most), it makes you feel good, and you intend to buy it.

What consumer behaviors matter to your marketing?

For example, they might like trying new flavors of tea or enjoying a different fragrance of hand soap each time they make their purchase

Now let's look at some examples of different consumer behaviors that matter to your marketing

Needs: Needs are essential to your marketing as they give people a reason to buy

The consumer behavior theory examines humans and institutions as consumers

The goal is to understand why and how people shop

Businesses that understand their customers’ behavior, hold the key to more sales

By learning what your buyer wants from your business, you can: Getting to know customers is not rocket science