[PDF] advertising lesson plans

What is an advertising lesson plan for kids?

Advertising Lesson Plan for Kids Teach students about a persuasive technique they face in their everyday lives with this lesson plan. Students will read a lesson explaining and helping them to analyze advertisements, discuss and interact with content, then do an activity to apply understanding. 4. Analyzing Advertisements: Lesson for Kids

What will I learn in advertising?

Students will learn persuasive techniques used in advertising, specifically, pathos or emotion, logos or logic, and ethos or credibility/character. They will use this knowledge to analyze advertising in a variety of sources: print, television, and Web-based advertising.

How can I help my students with advertising?

Print media activity. This activity can be done individually or with a partner. Distribute magazines to students. Students should look through the magazine and count how many pages are devoted to advertisements. As they do this, have them record what products are being advertised.

Does your school have a free advertising literacy program?

To help you equip your students with these valuable skills, the Federal Trade Commission (FTC), the nation's consumer protection agency, has created a comprehensive advertising literacy program, which includes free lesson plans.