Consumer behavior review

  • How reviews affect consumer behavior?

    Customers are more likely to purchase from a website that has customer reviews than a website that doesn't.
    Displaying reviews on your website gives potential customers more confidence in their purchasing decisions and reduces doubts, leading to a higher conversion rate..

  • Research shows that [16] the consumer decision-making process involves five steps: (1) need recognition, (2) information search, (3) evaluations of alternatives, (4) purchase behavior, and (5) post-purchase behavior.
    Our research focuses on steps 2 to 4.
May 25, 2023The CBR - Consumer Behavior Review - is a scientific journal with a continuous publication, which seeks to disseminate the knowledge 

What is Consumer Psychology Review?

Consumer Psychology Review ( CPR) is an annual journal of the Society for Consumer Psychology

CPR aims to provide systematic, integrative, and thought-provoking reviews in areas of classic and contemporary import in consumer psychology


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