Consumer behaviour on online shopping in sri lanka

  • What are the factors affecting online purchase intention in Sri Lanka?

    The researchers found that perceived usefulness, perceived ease of use, perceived risk, subjective norms and attitudes towards behaviour have significant influence with positive effect on online purchase intention of young consumers in Sri Lanka..

  • What is the online purchase statistics in Sri Lanka?

    eCommerce online share in Sri Lanka
    It includes purchases via desktop PC, tablet or smartphone, both via website or app.
    Only retail of physical goods is taken into account.
    In the Sri Lankan retail market, the online share is 5.0% and will increase by an average of 6.1% to 6.3% by 2027..

  • eCommerce online share in Sri Lanka
    It includes purchases via desktop PC, tablet or smartphone, both via website or app.
    Only retail of physical goods is taken into account.
    In the Sri Lankan retail market, the online share is 5.0% and will increase by an average of 6.1% to 6.3% by 2027.
  • In 2023, the e-commerce user penetration of Sri Lanka is expected to be 38.2% and is predicted to grow to 46.5% by 2027 (Statista, 2022).
    Industries such as fashion and electronics are predominant ecommerce retail industries in Sri Lanka (Raina Page 2 et al, 2020).
Findings have revealed that the majority of educated and employed consumers are interested in doing e-Shopping but they hesitate to purchase expensive/luxury products due to lack of trust towards e-retailers. They have the willingness to pay only an amount between Rs. 10, 000-Rs.

How Internet influence consumer buying behavior in India?

The internet-influencing consumer is more aware about the brands model they are interested to buy

Consumer is always looking to the part of marketers who provide him a best in terms of brands, money, and time and secure to buying

In this research may faster growth of Indian online consumers buying behavior in future

What is consumer buying behavior in online shopping?

The consumer buying behavior in online shopping is a recent phenomenon in the field of E-Business and is definitely going to the future of shopping in the India

Most of the companies are running their online entrance to sell their products and services

Through online consumers, buying behavior is very common with the global market

Why is online shopping popular in Sri Lanka?

Vilani Sachitra Aim: Online shopping is the most popular feature around the world as well as in Sri Lanka

People are tending to do online shopping by using those social media and also by using online shopping websites

As well as most of the business organizations try to use online shopping to sell their product and to increase their market


Categories

Consumer behaviour on facebook
Consumer behaviour on sustainable products
Consumer behaviour in online shopping
Consumer behavior examples
Consumer behaviour assignment topics
Consumer behaviour assignment pdf
Consumer behaviour assumptions
Consumer behaviour as a field of study
Consumer behaviour as a marketing discipline
Consumer behaviour as a process
Consumer behaviour as a dynamic process
Consumer behaviour aspects
Consumer behaviour is the study of
Consumer behaviour attitude
Consumer behaviour attributes in digital age
Consumer behaviour atish singh
Consumer behaviour before covid 19
Consumer behavior before and after covid
Consumer behavior before pandemic
Consumer behavior before covid-19